Samsung Pakistan Launches Cash-Based Buy Now Pay Later Option on E-Store in Collaboration with Qist Bazaar

Karachi, Pakistan –In a groundbreaking move to promote financial inclusion and expand digital accessibility,Samsung Pakistanhas launched aBuy Now Pay Later – Cash Instalmentsservice on its official eStore,samsung.com/pk, in partnership withQist Bazaar. This initiative marks thefirst time in Pakistanthat acash-based instalment paymentoption is being offered directly through an online retail platform. This pioneering solution allows customers without access tobank accounts or credit cardsto purchaseSamsung mobile devicesthrough flexible monthly instalments of3, 6, 9, or 12 months, with plans starting at just8% additional cost. It provides a much-needed alternative for millions of Pakistanis who face affordability challenges or remain unserved by conventional financial systems. The pilot phase of the program is being rolled out in major urban centers includingKarachi, Lahore, Islamabad, Rawalpindi, Gujranwala, Faisalabad, Hyderabad, and Sukkur, with further expansion planned in the coming months. “This initiative reflects our commitment to building a more inclusive digital future for all Pakistanis,” said a spokesperson from Samsung Pakistan. “We’re proud to introduce a solution that empowers underserved communities by offering easy and transparent access to world-class technology.” This milestone has been made possible through close collaboration withQist Bazaar, a rapidly growingfintech platformknown for its accessible consumer financing solutions. The project has also received valuable support from industry leaders and internal teams. Special acknowledgments go toJavaid Ikramfor his trust and support throughout the journey,Umer Ghummanfor his leadership, andFarhan ShafiandJawad Ijazfor driving marketing efforts. Key team members includingRida Siddiqui, Muhammad Basil, andMusayyab Alqaialso played an integral role in bringing this initiative to life. Samsung also extended gratitude toSaad Tawwab Khan Raofor his ongoing mentorship and guidance, and toArif Lakhaniand the team at Qist Bazaar for their partnership and vision in making inclusive financing a reality. AboutSamsung PakistanSamsung is a global technology leader committed to delivering innovation and creating inclusivesolutions that empower individuals and communities across Pakistan. For BNPL services, visit: https://www.samsung.com/pk/offer/buy-now-pay-later/ About Qist BazaarQist Bazaar is a Shariah-compliant,digitally enabled consumer financingplatform that provides affordable instalment plans for a wide range of products and services, aiming to democratize financial access across the country.